Applicant to Hire Ratio

The number of applicants required to produce one hire.

Total applicants / Total hires

How selective is our funnel?

Very high ratios may indicate poor targeting or brand mismatch.

• Business unit
• Geography
• Function
• Grade or level

• Trend over time
• Segment comparison
• Distribution

Employer branding, targeting, and screening automation investments.

Including unqualified bulk applicants without funnel stage context.